A custom label identifies, decorates, or protects your products with your own dimensions and design. You choose the shape, upload your logo online, and receive your personalized labels in an average of 2 business days. At StickerGreen, they are produced in a French workshop, are PVC-free, and guaranteed for 7 years outdoors.
What is a custom label?
A custom label is a label where you choose every parameter: the shape, size, color, and the file printed on it. Unlike a generic label bought in bulk from an office supplier, it features your logo, your text, and your own die-cut.
At StickerGreen, this personalized adhesive label is printed on 58% recycled rPET vinyl, which is PVC-free. The thickness varies depending on the chosen option: 100 microns without lamination, 150 microns with. The finish is glossy, designed for vivid colors and a sharp look on the product.
Specifically, a personalized adhesive label can take several shapes: round, rectangular, square, oval, with rounded corners, or completely custom-shaped to your logo thanks to bespoke die-cutting.
What is the difference between a label and a personalized sticker?
The material is identical on both: same rPET vinyl, same 7-year outdoor warranty, same inks. The difference is functional.
A label is used to identify, inform, or certify a product. It comes on a sheet, with several copies of the same format, ready to be peeled one by one for batch labeling. A sticker is more intended for decoration or brand communication, often in a unique design rather than in identical series.
One rule to keep in mind before ordering: a sheet of labels always corresponds to a single format repeated. You cannot mix several different shapes on the same sheet. For that, a sheet of multi-design stickers is the appropriate solution.
How to create a custom label online, step by step?
Custom label printing requires no design skills. The process consists of four steps:
- Configure your order: choose the shape (round, square, oval, custom...), the size in centimeters (custom sizes are possible), the quantity, and the lamination option if needed.
- Upload your logo: PDF, JPG, AI, CDR, and PNG files are accepted. You can also let the team create your sheet from a simple logo.
- Check the preview or approve the proof: every file goes through a free human check. If the online preview is not enough, a digital proof (BAT) is sent by email before printing.
- Production starts: average turnaround of 2 business days, followed by tracked shipping via Colissimo.
This custom label online remains editable until the proof is approved, which prevents unpleasant surprises upon receipt.
Why choose a custom adhesive label instead of a standard format?
A standard format limits your brand to an imposed shape and size. A custom adhesive label adapts to your packaging, not the other way around.
Three reasons often come up among clients who switch from generic to custom:
- Visual consistency. A label die-cut to the exact shape of your logo or bottle reinforces brand recognition, whereas a generic rectangular label blends into the background.
- Chosen durability. The micro-structured acrylic adhesive applies bubble-free and sticks to glass, rigid plastic, and metal. With lamination, scratch and weather resistance increase even further.
- Controlled cost. A personalized packaging label in small series often costs less than a generic stock that never gets fully used.
A well-thought-out personalized label with a logo turns a parcel or a neutral jar into a branding tool, without an extra step upon delivery.
When should you opt for a custom label instead of a standard model?
The right time depends on the sector. Here are the most frequent cases observed for this type of product:
| Sector | Recommended format | Typical use |
|---|---|---|
| E-commerce and shipping | Round or rectangular | Logo, "made with care", QR code on the package |
| Cosmetics and crafts | Round or oval | Soaps, candles, oils, care products |
| Food and beverages | Round or rounded | Jams, honey, beers, spices |
| Shops and markets | Multiple small formats | Price, product reference in small series |
| Companies and equipment | Rectangular or square | Inventory, product codes, asset marking |
| Associations and events | Custom shape | Badges, batches, temporary signage |
A custom product label intended for inventory or equipment marking is better kept in a rectangular or square format, which is more readable for dense information like a reference or a batch number.
A custom bottle label in an oval format naturally evokes handmade, while a round custom jar label or a transparent version lets the product speak through the container.
For an activity selling directly at a market or pop-up store, a professional custom label in small series allows you to prepare prices and references without restrictive order minimums.
Label in rolls or on sheets: what's the difference?
Many suppliers sell their labels in rolls, a format designed for automatic labelers and very large volumes. The problem is that rolls often impose a high minimum order quantity, which is not well-suited for a small business or an independent creator.
The sheet meets the same need without this barrier. A personalized label on a roll remains relevant for an automated production line, but for an order of a few tens to a few hundred copies, the pre-cut sheet can be peeled off by hand just as quickly, without a dedicated machine.
How much does an affordable custom label cost, and from what quantity?
The price drops with quantity, as with most on-demand printed products. At StickerGreen, the price starts at €0.80 per unit for a small sheet of 9 unlaminated labels and mechanically decreases as the quantity increases.
This small-quantity custom label remains accessible from a single unit, with no imposed order minimum. The lamination option adds a cost but extends resistance to scratches and weather for outdoor use or frequent handling.
FAQ
What size should I choose for a custom label?
Standard sheet formats range from 10 x 15 cm to 21 x 29.7 cm, but a custom size is available for each individual label. The format depends mainly on the intended container: a jar requires a smaller label than a shipping box.
How long does it take to receive my custom labels?
The average production time is 2 working days, before shipping via Colissimo with a tracking number. For large orders, a more precise lead time is displayed directly during configuration.
Can I stick my label on glass, plastic, or metal?
Yes, provided the surface is smooth and non-porous: glass, rigid plastic, metal, smooth wood, cardboard, smooth walls, or vehicles work well. A porous or irregular surface reduces adhesion.
What file should I send to create a custom label with a logo?
PDF, JPG, AI, CDR, and PNG formats are accepted. Each file undergoes a free manual check, and a proof can be sent by email before printing if needed.
Are custom labels resistant to water and sunlight?
Yes. The acrylic adhesive and rPET vinyl are designed for a 7-year outdoor lifespan, resistant to water, UV rays, and temperature variations from -40°C to +120°C.